eCommerce Development Ireland
Ireland's e-commerce market hit €6.3 billion in 2025. We build the platforms that claim the lion's share — custom, headless, and AI-optimised for Irish consumers who shop differently from their UK and EU counterparts.
What is enterprise e-commerce development?
Enterprise e-commerce development means going beyond a standard Shopify or WooCommerce setup. It's for Irish businesses with complex catalogues, B2B and B2C channels, multi-currency requirements, subscription models, or product customisation — where the platform's limitations are costing you revenue.
It also means future-proofing: building on headless commerce architecture that lets you add sales channels (mobile app, kiosk, voice commerce) without rebuilding your backend. Irish businesses in pharma distribution, food & drink wholesale, and specialist retail are increasingly discovering that SaaS platforms can't keep pace with their growth.
- Headless commerce architecture: React/Next.js frontend + Shopify/Medusa backend
- Custom product configurators for Irish manufacturers and B2B
- Multi-channel: web, mobile app, wholesale portal from one backend
- AI product discovery: structured for ChatGPT, Perplexity, Google Shopping
- Irish consumer compliance: OSS VAT, Consumer Rights Directive 2022, CPC regulations
SaaS Platform Ceiling
Shopify/WooCommerce hit their limits at scale — restricted checkout, limited B2B, no custom logic, recurring platform fees forever.
Headless Commerce
Best-in-class frontend experience, composable backend, unlimited customisation. Own your architecture. Add channels without rebuilding.
The Irish Advantage
We understand Ireland's unique e-commerce landscape: Revolut Pay's dominance, the rural delivery challenge, GAA season spikes, and the importance of local trust signals for Irish consumers.
Why Irish e-commerce requires a platform built for 2026
Irish consumer behaviour has shifted faster than most platforms have adapted. AI search, Revolut Pay, same-day expectations, and cross-border EU compliance have changed the game.
of Irish online shoppers use AI to research purchases — the highest in the EU
Kantar Ireland Digital Trends, 2026
Irish e-commerce market — 78% of value captured by top 20% of stores
Retail Excellence Ireland, 2025
higher customer lifetime value for Irish stores with personalised product discovery
Wide Web Artisans Client Data, 2025
Our 6-Step Process
A proven methodology refined across 50+ Irish businesses. Every step is intentional, measurable, and designed to compound.
Commerce Audit
Platform assessment, catalogue complexity analysis, customer journey mapping, and Irish market positioning review.
Week 1–2Architecture Design
Platform selection (Shopify Plus, Medusa, custom), headless evaluation, integration mapping (ERP, WMS, PIM), and scalability planning.
Week 2–3Backend Build
Commerce backend, product information management, order management, and third-party integrations (Stripe, Revolut, warehousing).
Weeks 4–9Frontend Build
React/Next.js storefront with conversion-optimised product pages, custom configurators (if required), and headless checkout.
Weeks 7–12AI & SEO Layer
Product schema, AI discovery optimisation, Google Shopping feeds, and LLM product recommendation targeting.
Weeks 10–12Launch
Phased rollout, A/B split testing against existing store (if applicable), payment gateway go-live, and VAT configuration.
Week 13–14Grow
Monthly CRO programme, AI citation tracking, seasonal campaign support, and new feature development.
OngoingCommerce Audit
Week 1–2Platform assessment, catalogue complexity analysis, customer journey mapping, and Irish market positioning review.
Architecture Design
Week 2–3Platform selection (Shopify Plus, Medusa, custom), headless evaluation, integration mapping (ERP, WMS, PIM), and scalability planning.
Backend Build
Weeks 4–9Commerce backend, product information management, order management, and third-party integrations (Stripe, Revolut, warehousing).
Frontend Build
Weeks 7–12React/Next.js storefront with conversion-optimised product pages, custom configurators (if required), and headless checkout.
AI & SEO Layer
Weeks 10–12Product schema, AI discovery optimisation, Google Shopping feeds, and LLM product recommendation targeting.
Launch
Week 13–14Phased rollout, A/B split testing against existing store (if applicable), payment gateway go-live, and VAT configuration.
Grow
OngoingMonthly CRO programme, AI citation tracking, seasonal campaign support, and new feature development.
The Enterprise Irish E-Commerce Stack
We're platform-agnostic — we recommend the right commerce infrastructure for your specific business, not the one we're partnered with.
Commerce Platforms
Shopify Plus
High-volume retail
Medusa.js
Open-source headless
WooCommerce
WordPress-based
Custom Commerce
No-platform-limit builds
Headless Frontend
Next.js
React + SSR/SSG
Astro
Content-heavy storefronts
Shopify Hydrogen
Shopify headless
Tailwind CSS
Rapid UI development
Payments (Irish-Specific)
Stripe
Full payment suite
Revolut Pay
2.5M Irish users
Klarna / Humm
BNPL — Irish market
Irish VAT + OSS
EU compliance
Data & Integrations
Linnworks / Brightpearl
OMS / ERP
Klaviyo
Email + SMS
Klevu / Algolia
AI site search
Triple Whale
Attribution & analytics
What's Included
Every deliverable is documented, tracked, and reported on monthly.
Transparent Pricing
No hidden fees. No lock-in contracts. Just results-driven SEO with clear monthly reporting.
Commerce Starter
Shopify store with custom theme and Irish market configuration.
- Custom Shopify / WooCommerce theme
- Up to 200 products
- Stripe + Revolut Pay
- Irish VAT configuration
- Product schema
- Klaviyo abandoned cart
- Google Shopping feed
- Headless architecture
- ERP integration
Commerce Growth
Full-featured e-commerce platform for serious Irish retail brands.
- Custom theme or headless frontend
- Unlimited products + PIM structure
- Full payment stack (Stripe, Revolut, Klarna)
- Irish VAT + EU OSS
- Full product + offer schema
- Klaviyo full flow setup
- Google Shopping + Meta catalogues
- AI product discovery pass
- ERP integration
Commerce Enterprise
Headless commerce platform for high-volume Irish retailers and wholesalers.
- Headless Next.js storefront
- Shopify Plus / Medusa backend
- B2B wholesale portal
- Multi-currency + multi-region
- Full schema ecosystem
- Klaviyo enterprise + SMS marketing
- All shopping channels
- ERP + WMS integration
- Ongoing CRO programme
Full Feature Comparison
| Feature | Commerce Starter | Commerce Growth | Commerce Enterprise |
|---|---|---|---|
| Architecture | SaaS theme | Custom / headless option | Headless (Next.js) |
| Products | Up to 200 | Unlimited | Unlimited + B2B |
| AI discovery pass | |||
| Google Shopping | |||
| ERP / WMS integration | |||
| B2B wholesale portal | |||
| Multi-currency | |||
| Delivery time | 6–8 weeks | 12–16 weeks | 16–24 weeks |
Frequently Asked Questions
Everything you need to know before getting started.
For most Irish retailers with under €5M annual revenue, Shopify or Shopify Plus is the right choice — it's battle-tested, has a rich app ecosystem, and is familiar to most marketing teams. For businesses with complex B2B requirements, custom product configurators, ERP integrations, or a need for full code ownership, a custom or headless solution (built on Medusa.js or a custom backend) is more appropriate. We give you an honest recommendation at the start of every engagement — not the one that generates the highest project fee.
Related Case Studies
Irish Pharma Distributor
B2B ordering via email and phone — 200 products, 80 trade accounts, constant errors.
Kilkenny Food Producer
No D2C channel, selling only through Supervalu. Needed Christmas gift market access.
Irish Wholesale Fashion
Spreadsheet-based B2B ordering. Needed a self-serve wholesale portal for 150+ stockists.
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