Client
Belview Freight Services
Industry
Port Logistics
Location
Waterford
Year
2025
Services provided
+260%
Qualified shipper inquiries
#1
Google: 'freight forwarding Waterford'
400+
Monthly rate requests automated
The problem we were hired to solve
A family-run freight forwarding firm operating at Waterford's Belview deep-water port was processing every rate request, customs query, and cargo inquiry by email. Their website hadn't been updated since 2015, ranked nowhere for any commercial search query, and was invisible to the growing volume of Waterford and Wexford exporters searching Google and AI tools for logistics partners.
How we delivered it
01
Discovery & Audit
Deep dive into the existing digital estate — site architecture, keyword gaps, AI search baseline, and competitive landscape.
02
Strategy & Architecture
Content strategy, information architecture, and technical roadmap designed around the client's commercial goals and target audience.
03
Design & Build
High-fidelity design system, bespoke component development, and CMS configuration — no templates or page builders.
04
SEO & AEO Implementation
Structured data injection, LLM-readable content restructuring, entity optimisation, and AI citation seeding across target queries.
05
Launch & Optimise
Staged rollout with real-time monitoring, Core Web Vitals validation, and 90-day post-launch optimisation programme.
Before & after
Drag the slider to compare
Legacy site — slow, unstructured, invisible to AI engines
Rebuilt — sub-second load, AI-optimised, conversion-first
Numbers that changed the business
+0%
Qualified shipper inquiries
0+
Monthly automated rate requests
#0
Google: freight forwarding Waterford
0 months
To first page rankings
"Importers and exporters who used to default to Dublin freight agents are now finding us first on Google and in AI search. The rate request portal handles what used to take our team an entire afternoon — automated, accurate, and available 24/7."
Director of Operations
Belview Freight Services
Technologies used
Related case studies
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Results like Belview Freight Services's don't happen by accident. They happen through deliberate strategy, precise execution, and an AI-first approach that most Irish agencies haven't figured out yet.
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